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Motorola has come out with a phone, the Cliq, targeted at a specific market and utilizing the power of Google’s Android platform. It is the first of a family of new Motorola phones, where the Cliq stands at the patronymic fore.
As far as features go, Cliq is doing all right. The phone is complete with a decent camera (5 megapixel), video capability, sweet media tools, a spacious allowance for microSD memory, voice-activated search features, and easy access to Google Maps (street view), Facebook, Twitter, LinkedIn, YouTube, Picasa, Gmail, Microsoft Exchange, Hotmail, Yahoo Mail and all the rest. It comes with a (teeny) Qwerty keyboard, a thankfully accurate touchscreen, and an eye-catching titanium body.
But the way that those features are bundled is what makes the Motorola Cliq standout. It uses Motoblur, which is Motorola’s catchy name for a new cloud-based social-everything service. Motoblur tries to lasso everything social in someone’s life and put it into one snazzy portable format. According to one of Motorola’s marketing slogans, “You can stream your music, why not your friends?”
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